The Marriage of Verizon Wireless and Apple

On January 9, 2007 the iPhone was introduced on AT&T.  Four years and two days later, Verizon made the incredible announcement that the iPhone will be released on their network starting February 10.

As I said last week, I am very brand loyal especially when it comes to Verizon Wireless.  Yes, I have always wanted an iPhone, but I was NEVER going to consider switching over to AT&T.  Let’s be serious, there is no network that even comes close to being as reliable as Verizon.  Can you hear me now?  Yes, because I have Verizon.  Dropped calls are unheard of on this network!  But let’s get back to what happened today…

There have been rumors for months and months about the iPhone coming to Verizon (if not years).  After all, the iPhone is the phone that single handedly helps AT&T compete against Verizon.  When my phone broke in September (or you could say, drowned in a rain storm), I wanted to wait until the iPhone potentially came out at the beginning of the year.  I even subjected myself to using a Blackberry (see #downwithblackberry) for three long months as I awaited the iPhone.  So when the Wall Street Journal published “Verizon Finally Lands the iPhone” on January 8, I started to take the rumors seriously.  My “Verizon Wireless” Google Alert has been posting stories about the iPhone coming to Verizon for months, but until a reputable source published the story, I was not going to believe anyone.

That’s when my world exploded, and the clues just all appeared.  Fast Company published “Verizon’s iPhone Tomorrow: Everything You Need to Know” on January 10 explaining everything that was going on.  To quickly summarize this article, they displayed the invitation from Verizon to the press event, stated that Gizmodo was not invited (which could possible be due to their disagreement with Apple when they leaked the iPhone 4 pictures) pointed out that Verizon’s official tweets were coming from an iPhone instead of the web and wrote about the design and plan for the Verizon iPhone.  Gizmodo commented in their article “The Verizon iPhone Will Be Announced on January 11” saying they were not invited to the press event even though they are normally invited to Verizon press conferences, but they still love Verizon anyway.  What great sports!

So while I was basking in the glory of all these articles, journalist Jon Swartz from USA Today tweeted “Any Verizon customer who’s been waiting for a chance to buy an iPhone? Can I interview you?”  My fellow Verizon supporter, Jenna Glynn, tweeted back at him saying “@jswartz652 you should talk to @RSprung! She is a Verizon SUPERFAN & tomorrow is her Christmas.”  He immediately got in touch with me, interviewed me and published an article entitled “Would a Verizon iPhone be a hit?” quoting me!  More excitement for my Verizon holiday!

This morning was quite exciting.  I set myself up in front of the computer with multiple websites open awaiting the 11:00 press conference starting time.  Engadget was posting live from the event.  Lowell McAdam, President and COO of Verizon, began the press conference right on time (I really adore him).  Some key highlights:

11:00 am: “Okay, it looks like you’re expecting a big announcement. I don’t think we’ll disappoint. If the press write something long enough, eventually it comes true. We’re very very excited about our announcement today.”

11:05 am: “This is putting us at the hub of the wheel driving this industry. Collaboration is the key to innovation. We’ve worked with partners across the industry.”

And my favorite:

11:06 am: “Today we’re partnering with a giant of the industry, and that’s Apple.”

11:06 am: “Late in 2010 we started offering the iPad… today, we are extremely gratified to announce that the iPhone 4 will be available early next month.”

And some quotes from Tim Cook, COO of Apple:

11:09 am: “Tens of millions of customers have purchased the iPhone around the world. Customers have downloaded billions of apps. I am incredibly happy, and I can tell you all of Apple, is very very excited to bring the iPhone to Verizon’s customers.”

11:10 am: “We’re incredibly pleased to give Verizon’s customers the choice we’ve been waiting for. We’ve designed an iPhone 4 which connects to the CDMA network — and it has all the features that you’d expect. Like FaceTime. Features like Apple’s stunning Retina Display.”

11:11 am: “5 megapixel camera, HD video… the custom A4 chip. But most importantly, it provides an integrated customer experience that’s far beyond what anyone else is providing. From iOS, to iTunes, to the App Store — they’re all designed to work together.

And some quotes from Dan Mead, CEO of Verizon Wireless:

11:13 am: “We’ve built our business on building the very best network — and now our customers have a choice for the iPhone 4 on the nation’s most reliable network.”

11:17 am: “On February 3rd our existing customers will have an opportunity to pre-order… on February 10th, everyone will be able to order online, in stores, or in Apple stores.”

And right as this was announced, the beauty that you see below was updated on Verizon’s website AND Apple’s website!

And Mashable posted “It’s Official: The iPhone Is Coming to Verizon.”

Check out the Wall Street Journal’s great recap (and video) at their article “Verizon Wireless to Offer iPhone 4 in February

I’m expecting AT&T to come out with all sorts of insults about how you cannot go on the Internet while on the phone, but the truth is Verizon is the superior network.  They have the more reliable service.  There is a reason Apple felt the need to bring the iPhone to Verizon customers.  AT&T was unable to fulfill all of the needs of the iPhone.  Enter: Verizon!

And that’s that!  The iPhone 4 will be on Verizon starting February 10, and my entire life is now complete!

What are your thoughts about the release?  Disclaimer: Negative comments are not welcomed on #VZWiPhone Day!

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2 thoughts on “The Marriage of Verizon Wireless and Apple

  1. This is a great post and I’m glad I got to witness your excitement first hand via Twitter and gchat. I didn’t realize Gizmodo hadn’t been invited to the press event OR that Verizon was tweeting updates via iPhone. What great hints! (Of course you would pick up on them). While I’m sure the iPhone launch next month will be huge, I’m more curious to see what (if any) input Verizon will have at IMPROVING the iPhone. Greatest network and the industry leading smartphone? Imagine the possibilities.

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