When I heard screams in my office from the World Cup, what did I do? When Michael Jackson died, how did I find out? When LeBron James was making his big announcement last week, where did I go to find out? Did I turn on the television for all of these things? Did I pick up a newspaper? No and no. I simply opened TweetDeck and waited for everyone to tell me in real-time.
Recently, TweetDeck surpassed 15 million downloads. And that is not even the only platform to send tweets.
Everyone always discusses how social media has changed our lives, but a lot of the time I do not think about it too much. Our generation was raised on social media, so it seems like a regular part of my life. But when did I start turning to Twitter for breaking news?
When we did not have water for days in Boston because a pipe broke, I constantly watched Twitter for updates about when the water would be safe to drink again. I keep track of the Trending topics to see what is going on in the world. I would not have seen the Harry Potter trailer if it had not been a trending topic. Twitter is the new way to get immediate news.
George Steinbrenner recently passed away. I found out about the news on Twitter when NY Daily News broke the story. At first, I did not believe it, and I waited to see the other news outlets break the story in real time before I would trust this source. The same series of events happens every time one outlet breaks a story. It is a constant race for news outlets to get the word out via Twitter like it has never been before.
So the big question is, how do YOU get your news?